Strategies Of A Savage CEO

Unlock Your Social Media Potential with Roxanne Cambridge

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Welcome back to Demi's Diary! In this episode, I had the absolute pleasure of chatting with the incredible Roxanne Cambridge. Roxanne is a powerhouse - she's a mom of four, the founder of Rise of Her, a content coach, a model, and so much more. We dove deep into her journey, from sharing pregnancy updates on social media to building a thriving business. We discussed the importance of treating social media as a business, navigating motherhood while running a business, and the power of consistency and authenticity in content creation. Roxanne also shared her experience organizing Connect, an event to bridge the gap between business owners and content creators. This episode is packed with nuggets of wisdom on balancing multiple roles, self-care, and redefining what success looks like. You won't want to miss it!
 
What We Cover:
Roxanne's Journey into Content Creation
Balancing Motherhood and Business
The Importance of Self-Care
Navigating Business Challenges
Navigating Client Challenges
Empathy in Leadership
The Importance of Authenticity
Consistency and Growth
Reflecting and Celebrating Wins
Final Thoughts and Farewell
 
Connect with Roxanne:
@roxannecambridge | @riseofher_
 
 
Ready to scale your business?
Click Here to Work with Demi
 
Let's Connect:
Youtube | @yourbizcoachdemi | @demisdiarythepodcast

Reels vs Carousels: Unlocking Instagram Marketing Success

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Dear Diary,
In this episode, we're breaking down the ultimate Instagram content strategy: reels versus carousels. I'll share the insider secrets that helped me navigate social media marketing, including why I post carousels daily and how this approach led to a massive $300,000 sales month. We'll dive into when to use reels, why carousels work best on Instagram, and the fundamental marketing truth that goes beyond just creating content. The key is understanding that marketing isn't about posting—it's about connecting. By strategically using both reels and carousels, you can tell a compelling story that resonates with your audience and drives real results.
Love, Demi.
 
What We Cover:
The difference between reels vs carousels 
When and why to use reels
Why carousels work best on instagram
The strategy to use when deciding which format to use
Why I post carousels daily on instagram
What converted into a $300,000 sales month for me
What marketing really is about
Using both in your instagram strategy 
Ready to scale your business?
Click Here to Work with Demi
 
Let's Connect:Youtube | @yourbizcoachdemi | @demisdiarythepodcast
 

You're Not Above The Hustle : Why I Still Show Up Daily For My Business

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Dear Diary,
Today, we are opening the pages of my diary and talking about this narrative around hustle, ease, and flow. In this episode I will share how toxic and damaging the mindset of "hustle is bad" is to new entrepreneurs, why you may not be reaching your goals, and just inviting you into this conversation in hopes that it serves you into taking action while finding that balance. 
Love, Demi.
 
What We Cover:
Your permission slip to hustle 
The negative effect the ease and flow messaging has for new entrepreneurs 
Why it would be easy for me to paint this narrative around work less but I choose not to
Finding the balance in your boundaries and prioritizing your clients 
What it actually took for me to get to where I am in my business
The importance of bringing transparency to what creates our success
Why you need to put in the work before you get the ease and flow
What my life and relationship looks like and understanding my privilege
Ready to scale your business?
Click Here to Work with Demi
 
Let's Connect:Youtube | @yourbizcoachdemi | @demisdiarythepodcast
 

From Rejection to Building Unapologetic Brands and Communities with Christina Olivarez

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Dear Diary,
Today we peel back the pages of Christina's diary. In this episode,  we are joined by the incredible Christina Olivarez, an award-winning visibility and business coach, TEDx speaker, and founder of the Hustle and Socialize conference. Christina shares her inspiring journey from childhood passions to becoming a significant figure in empowering women, especially women of color, through her visibility coaching and community-building events. We dive deep into topics like overcoming rejection, building an unapologetic brand, and the importance of visibility both online and offline. Christina's story is a testament to resilience, curiosity, and the power of believing in yourself. Prepare to be inspired by this compelling conversation as Christina opens up about her struggles, triumphs, and her mission to amplify the voices of women in business.
 
Love, Demi.
 
What We Cover:
Meet Christina Olivarez: Award-Winning Coach
Christina's Journey: From Childhood Passions to Career
Overcoming Rejection and Building a Brand
Creating an Unapologetic Brand
The Power of Visibility and TEDx Experience
Navigating Rejection and Entrepreneurship
The Importance of Authenticity and Storytelling
Hustle and Socialize: Empowering Women Entrepreneurs
 
Connect with Polly: @pollypollockofficial
 
Ready to scale your business?
Click Here to Work with Demi
 
Let's Connect:Youtube | @yourbizcoachdemi | @demisdiarythepodcast
 

The Truth About Going Viral and Building A Successful Business

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Dear Diary, 
Today, I am peeling back the pages of my diary. In this episode, we are talking all about going viral, the truths, the myths, and what will actually help you get to those 6 figure months. Grab a notebook and listen in. 
Love, Demi.
 
What You'll Hear:
The truth about sales and going viral on social media
Why I consistently make 100,000 cash months without a huge following
What to work on after you’ve got your message locked in
Why my clients actually get results 
How to actually create content that truly converts regardless of your following
 
Ready to scale your business?
Click Here to Work with Demi
 
Let's Connect:Youtube | @yourbizcoachdemi | @demisdiarythepodcast

Why You Should Be Selling Multiple Offers

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Dear Diary,
Today we peel back the pages of my diary. In this episode we are talking all about selling multiple offers in your business. I share with you the benefits, the how to, and why you should in fact be doing this. Without this strategy I wouldn't have reached the multiple 6 figure months and I want these results for you too, so, listen in and take notes. 
Love, Demi.
 
What We Cover:
The benefits of selling multiple offers
The 8 offers we sold in March to generate multiple 6 figures
Why you need to get clear on your messaging and client journey
How to sell multiple offers at the same time
Understanding that you don’t need a massive audience to make massive sales
Why it’s important to build a hot audience through confidence and direct messaging
Learning how to sell multiple offers
 
Ready to scale your business?
Click Here to Work with Demi
 
Let's Connect:Youtube | @yourbizcoachdemi | @demisdiarythepodcast

Radical Responsibility in Entrepreneurship: Hustle, Putting In the Work, and Making It Happen For Yourself with Madeline Kossin

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Dear Diary,
Today we peel back the pages of Madeline’s diary. In this episode, I’m chatting with Maddie, a highly respected business mentor, identity coach, and mindset leader. We dive into Maddie's incredible journey from zero to making her first million in just 27 months. We discuss the real work behind mindset transformation, the significance of radical responsibility, and the differentiator between surface-level positivity and deep inner work. She shares the necessity of combining intuition with logic and address the common pitfalls in entrepreneurship. Maddie also breaks down the importance of embodying one's teachings and the honest, no-BS approach required to achieve long-lasting success.
 
Love, Demi.
 
What We Cover:
Meet Maddie: The No BS Queen
Maddie's Journey: From Fitness to Mindset
The Real Work: Mindset Over Fluff
The Importance of Deep Inner Work
The Reality of Entrepreneurship
The Pitfalls of Fluffy Marketing
The Value of Authenticity and Hard Work
Overcoming Limiting Beliefs
The Rude Wake-Up Call
The Power of Bravery
Entrepreneurial Realities
Taking Radical Responsibility
Balancing Intuition and Logic
The Importance of Long-Term Mentorship
The Harsh Truths of Business
The Value of Authenticity
Conclusion and Call to Action
 
Connect with Maddie: @madelinekossin
 
Ready to scale your business?
Click Here to Work with Demi
 
Let's Connect:Youtube | @yourbizcoachdemi | @demisdiarythepodcast
 

The Secret To Consistent High Cash Months

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Dear Diary,
Today we peel back the pages of my diary. In this episode, I am breaking down the 3 types of revenue you need to focus on in order to achieve sustainable high cash months. You will hear specific examples of how I do this in my business and ways that you can incorporate them into yours.
Love, Demi.
 
What We Cover:
What helps me sustain consistent 5 and 6 figure cash months
The importance of having reoccurring revenue 
What is active selling and how to do it
Why I focus on building my audience daily
What you can do to build your audience and get visible 
Creating passive and automated income
The power of low ticket starter offers
How these types of offers allowed me to step away for a month and still make almost 100k in revenue
Why payment plans work and when you should have them
How to protect yourself from failed payments
 
Ready to scale your business?
Click Here to Work with Demi
 
Let's Connect:Youtube | @yourbizcoachdemi | @demisdiarythepodcast

Creating Genuine Impact Through Your Business with Kim Arneson

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Dear Diary,
In this episode we peel back the pages of Kim's diary. In this episode, Kim shared her amazing journey from being a preschool teacher to becoming a powerhouse mentor. We talked about the importance of internal conviction, making aligned moves, and the differences between building a successful business and creating a long-lasting movement. Kim's insights into leadership, integrity, and staying true to your vision are pure gold. If you're an ambitious entrepreneur who wants to scale your business and create genuine impact, you definitely don't want to miss this episode!
Love, Demi.
 
What We Cover:
Meet Kim: Conscious Business Mentor
Kim's Journey: From Teacher to Mentor
Navigating Business Challenges
The Importance of Alignment in Business
Empowered Clients and Long-Term Success
The Value of Hands-On Support
Misconceptions About Mentorship
The Importance of Taking Up Space
Overcoming Intimidation in Masterminds
The Value of Multiple Investments
Embracing Fear and Making Aligned Moves
Recognizing and Valuing Your Achievements
The Power of Bold Statements
Building a Movement vs. a Business
Conclusion and Final Thoughts
 
Connect with Kim: @aimeedrost | Website
 
Ready to scale your business?
Click Here to Work with Demi
 
Let's Connect:Youtube | @yourbizcoachdemi | @demisdiarythepodcast

Scale Your Business Through Strategy with Theresa Lambert

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Dear Diary, 
Today we are opening the pages to Theresa's diary. In this episode, we are diving deep into strategy and how to scale a business. Theresa shares with us her journey from luxury hotel general manager to strategic business coach. We dive into the importance of strategy, shifting out of fear, setting boundaries and so much more. 
 
What You'll Hear:
Meet Theresa and how she’s accomplished everything she has in life and business
How her background as a GM at a luxury hotel helped her find her passion for her business
How her life collapsed completely after her first 100K in business 
Shifting out of the fear of what other people think of you and being disliked by others
Then importance of setting up boundaries and the raising your standards to scale your business
Why you need to stop wining it and actually use a strategy
What you need in order to scale your business to 6, 7, and 8 figures
How she supports her clients and what separates those who scale a successful business and those who don’t 
How much you should be willing to invest back into your business
What you should be doing in your sales calls
 
Connect with Theresa:
@theresalambertcoaching | website
 
Ready to scale your business?
Apply to the mini mind: here
0-10k Months Masterclass (free): Access Now
 
Let's Connect:Youtube | @yourbizcoachdemi | @demisdiarythepodcast