Demi’s Diary

Scaling Your Business Through Courses with Lauren Elyse

Dear Diary,
Today we peel back the pages of Lauren's diary. In this episode, we talk all about online courses. We dive into what it takes to develop a course that will get your clients results, why you should incorporate courses into your coaching business, and how to do this successfully. Lauren gives us tips on what makes a good curriculum and so much more. 
 
Love, Demi.
 
What We Cover:
Meet Lauren, what she does and how she turned her higher education career into an online course creation business
The power that comes with incorporating courses into your coaching
Why online courses are the best way to scale your business even before you book out
How to actually build a course that will provide results yet differentiate it from your private coaching
The most common mistake when building your curriculum 
What actually matters when selling your course
How a business course fits into your product suite 
What causes a bad reputation for online courses
The importance of developing a phenomenal course that will create results
 
Connect with Lauren:
@laurenelyse.co| Website
 
Ready to scale your business?
Apply to the mini mind: here
0-10k Months Masterclass (free): Access Now
 
Let's Connect:Youtube | @yourbizcoachdemi | @demisdiarythepodcast

How I Already Have Half a Million Dollars Secured for 2023

Dear Diary,
Today, I am peeling back the pages of my diary and sharing with you all the detail of how I have half a million dollars secured for 2023. In this episode, you will learn the steps I took in order to make this happen for myself in my business. Write these down, put them into action, and take the next step towards you biggest year yet. 
Love, Demi.
 
What We Cover:
The difference between last year’s and this year’s secured revenue 
Why it’s important to open your books ahead of time
How having extended payment plans can be beneficial for your business and clients
Why you should be increasing your rates
The power of locking in your desires instead of waiting
Why you MUST start making bigger moves
Focusing on your client journey and the strategy behind the product suite
The importance of having a phenomenal client experience
How I set myself up strategically for high-ticket sales
The power of just constantly moving forward in your business
 
Ready to scale your business?
Apply to the mini mind: here
0-10k Months Masterclass (free): Access Now
 
Let's Connect:Youtube | @yourbizcoachdemi | @demisdiarythepodcast

Scaling to Multiple 6 Figures + The Framework to Scale for Growth with Samantha

Dear Diary,
Today we peel back the pages of Samantha's diary. In this episode, we talk all about scaling for growth and focusing on the bigger picture. Samantha shares her journey to scaling to multiple 6 figures and gives us actionable steps you can incorporate into your sales calls right now to get more comfortable. We dive into how to host winning webinars that will convert and so much more goodness. 
 
Love, Demi.
 
What We Cover:
Meet Samantha, who she is, how she impacts the world, and how she started mentoring people in marketing
The importance of taking messy action and implement as you learn new knowledge 
The framework Samantha used to quickly grow her business
Navigating the guilt around raising your prices and expectations for private clients
Some of the biggest lessons Samantha has learned from the quick growth
Why you should look at your business as a long term goal and not just the month to month income
How Samantha practices authenticity and integrity in her business 
What being in integrity in sales looks like
Reframing the outcomes that come from a not so good investment
Tips to get more comfortable and confident on your sales calls
7 tips to creating and hosting a winning webinar that will conver
 
Connect with Sam:
@samantha_gladish| Website
 
Ready to scale your business?
Apply to the mini mind: here
0-10k Months Masterclass (free): Access Now
 
Let's Connect:Youtube | @yourbizcoachdemi | @demisdiarythepodcast

Leading in Money + Entrepreneurship as Women: With Kim

Dear Diary,
Today we peel back the pages of Kim's diary. In this episode, we talk all about money, entrepreneurship, funding, and parenting. Kim shares her journey with us and how she made her business a family affair since the very beginning. We get tips on where to focus our energy, true leadership, and so much more that will help you build your business and make you the business woman you desire. 
 
Love, Demi.
 
What We Cover:
Meet Kim and how she serves her clients
Where to put your energy when building your business when you have other responsibilities (kids, job, bills)
How to bring your children into your business regardless of their age
The concept of the rebel, the rule follower, and the inner bitch we all have
Why it’s important to embrace your inner rebel and the impact it makes in your business
What true leadership actually looks like
The power of trying stuff out in life and business
How to start trusting ourselves more when it comes to money and our businesses 
Ways that you are self-sabatoging your growth and journey
Funding resources for women in business
The reason men entrepreneurship leverage debt more than woman d
 
Key Take-Aways:
The Rebel, The Rule Follower and the Inner Bitch: They each play a role, but the bitch usually screams the loudest, telling you why you CAN'T do something. Let's explore how each impacts your business success.
From Employee to Entrepreneur: I scaled my coaching practice to $100k BEFORE leaving my corporate job, with 3 boys in multiple sports. So many women think a job or kids are an excuse why they can't hit their business goals. I'd like to share a different perspective on this. Because everything is possible.
Money Talks - Women avoid debt, while men continue leveraging it to scale their businesses. I'm in the US, and here, only 2% of VC funding goes to women, while 14.8% of women are raped. This means that women are 7x more likely to be raped that to receive VC funding. And studies show that fewer women even apply for business loans than men (27% compared to 73% in the US). On top of that, when women do apply they receive about 65% of what men receive. Let's discuss WHY women are avoiding debt - their perceptions and the history of women getting funding all contribute to this.
 
Connect with Kim:
@kimthebusinesscoach | Website
 
Let's Connect:Youtube | Instagram

Why I Invested $56,000 into a Mastermind with My Mentor

Dear Diary,
Today, I am peeling back the pages of my diary and why I chose to invest $56,000 into a mastermind. In this episode, I share with you the 6 reasons I chose to make this investment, the value I see in masterminds, and how I pick the containers I'm in. 
Love, Demi.
 
What We Cover:
What I have to be okay with when I choose to expand into the next level
The value of proximity and what it’s done for my business
Why having a community that gets it is so important as entrepreneurs 
How choosing the right mastermind can actually be so life changing
Learning from my mentor and the lessons I’m looking forward to
The power of embodying and being in integrity with what you preach
How this investment will make me a better person overall
Why I choose to invest in long-term containers and why you should to
 
Ready to scale your business?
Apply to the mini mind: here
0-10k Months Masterclass (free): Access Now
 
Let's Connect:Youtube | @yourbizcoachdemi | @demisdiarythepodcast

You’re Not Above the Basics

Dear Diary,
Today, I am peeling back the pages of my diary and we're going back to basics. In this episode, I share with you some lessons I learned in Toronto, what I saw in the women there, and a mistake I see a lot of new entrepreneurs making. None of us are above the basics. 
Love, Demi.
 
What We Cover:
What I realized through my weekend in Toronto 
The importance of going back to basics 
What are the basics
What happens when you mimic other coaches/entreprenuers without the foundation
Realizing the actual transformation I make in womans lives
The reality of what it takes to build your foundation 
The biggest investment mistake you may be making that is keeping your from scaling
 
Ready to scale your business?
Apply to the mini mind: here
0-10k Months Masterclass (free): Access Now
 
Let's Connect:Youtube | @yourbizcoachdemi | @demisdiarythepodcast

It’s Safe To Invest

Dear Diary,
Today, I am peeling back the pages of my diary and talking to you all about investing in yourself. In this episode, we are diving into the importance of betting on YOU and how to shift into feeling safe about your investments. 
Love, Demi.
 
What We Cover:
The feelings that came with investing $56k in full to my mentor
What happens energetically when you invest in yourself
The real reason I choose to invest in myself
Seeing your investment as a bet on yourself
Finding your next edge and learning to trust yourself
How learning to trust myself helped me scale so quickly
Allowing yourself to play the illogical game
The reality of deciding to change the course of your life
 
Ready to elevate your business?
360 days of content: access now
Apply to the mini mind: here
Open the offer vault
 
Let's Connect:Youtube | Instagram

Other Side of Scaling

Dear Diary,
Today, I am peeling back the pages of my diary on the topic of scaling. In this episode, we dive into the reality of scaling, what it looks like, what I've had to navigate through, and what comes with scaling. I share with you my journey and remind you of the importance of having a mentor during this time in your business. 
Love, Demi.
 
What We Cover:
The reality of what scaling looks like
The importance of having mentors along your scaling journey
What scaling your business actually means and why it’s not just about money
Figuring out if you’re ready to hold everything that comes with the scale to 50k-100k dollar months
Some of the things you might see in your clients when you scale
Navigating through the really heavy days when you don’t know how to move through stuff
 
Ready to elevate your business?
360 days of content: access now
Apply to the mini mind: here
Open the offer vault
 
Let's Connect:Youtube | Instagram

Coach vs CEO

Dear Diary,
Today, I am peeling back the pages of my diary and going into the conversation around identies. In this episode, I share with you my journey of shifting from identifying as a coach into identifying as a CEO, the transformations it brought to my business and, how I actually made the shift.
Love, Demi.
 
What We Cover:
Why it’s important to go through identity shifts
What happened when I shifted from coach to CEO
What I do now identifying as a CEO
Why long term mentorship changed the game for me 
The reality of making 6-figures as a coach
How I created $50-70k in reoccurring revenue 
Learning how to invest, move, and think like a CEO
What growth is really about
The compound result of the decisions you make
The results my clients are getting
How to start attracting higher level of clients
The reality of what’s behind fear
Why you must start operating as who you desire to be
 
Ready to elevate your business?
360 days of content: access now
Apply to the mini mind: here
Open the offer vault
 
 
Let's Connect:Youtube | Instagram

Scaling to Multi 5 Figure Months with a tiny audience with Coach Caroline

Dear Diary,
Today we peel back the pages of Caroline's diary. In this episode, we talk all about the importance of building a loyal e-mail list and having consecutive 5 figure months with a tiny audience. Caroline shares her journey with us and gives tips on how to nurture your audience.
 
Love, Demi.
 
What We Cover:
Meet Caroline and how she became a business coach for health coaches
The reality of what happens when you shift from a brick and mortar into an online business
Navigating a full time job while building your business
Learning how to hear “No” and not taking it personally
What Caroline did when her instagram account with over 11k followers got deleted
How she makes consecutive $30k months with a small instagram account 
The importance of learning how to monetize your audience
Shifting the belief that you need a massive social media presence
The process of creating an email list that converts
Why it’s so important to nurture your e-mail list
The 3 reasons you should be focusing on your e-mail list
Outsourcing the stuff you don’t enjoy or know how to do
What it actually takes to hit big months and scal
 
Connect with Caroline:
@itscoachcaroline | Website
 
Let's Connect:Youtube | Instagram