Wednesday Aug 28, 2024
Authenticity & Strategy in Social Media: Navigating the In-Betweens with Kassidy Owen
Dear Diary,
Today we peel back the pages of Kassidy's diary and dive deep into discussing brand awareness, social media strategies, and the challenges of running a boutique agency. Kassidy shares her inspirational journey into social media management, highlighting how she grew her business without a formal degree and dealt with imposter syndrome. We talk about the importance of resilience, authenticity, and the evolving trends in social media marketing. Kassidy also gives us a glimpse into her podcast, which focuses on stories of overcoming adversity and building grit. This episode is packed with valuable insights for entrepreneurs and those looking to enhance their social media presence.
Love, Demi.
What We Cover:
- Meet Kassidy and Her Journey to Social Media Agency Owner
- Overcoming Imposter Syndrome and Embracing Entrepreneurship
- The Power of Resilience in Business
- Effective Social Media Strategies and Storytelling
- Balancing Educational Content and Authenticity
- Building Brand Awareness and Community
- Creating a Memorable Brand Identity
- Consistency is Key in Social Media
- Simplifying Brand Building
- The Power of Details in Branding
- Trends in Social Media Marketing
- The Importance of Authenticity
- Behind the Scenes of Social Media Success
- The Reality of Going Viral
- Finding the Right Support for Your Business
- Introducing the In Between Podcast
- The Journey of Resilience and Grit
- Balancing Business and Personal Well-being
- Conclusion and Final Thoughts
Connect with Kassidy: @kassidy.owen | @kassidylynnesocial | @inbetweenconvos | Website
The In-Between Podcasts: Listen Here
Ready to scale your business?
Let's Connect:
Youtube | @yourbizcoachdemi | @demisdiarythepodcast
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